5 Strategies for Implementing Social Media into Your Organization

By Heather Lutze As many companies have already found out, having a business presence in the social media communities – namely Facebook, Twitter, and YouTube...

PBJ Publisher To Teach eMarketing at Chamber Breakfast Workshop

Jason Trump, publisher of Pocono Business Journal (www.poconobusinessjournal.com) and president of JT Designs, will present “eMarketing, Using Your Web Site as a Marketing Tool”...

A 6-Step Recipe for Talent Planning

Your star employee has handed in her notice or your business has expanded, and you need to hire someone new. The impulse might be...

How to Find and Sell to Your Target Market

Having a large customer base thru great sales is the ultimate target of any firm. There are many factors that comprise sales success, such...

What’s Your Online Marketing Score?

By Shawn Elledge, The biggest challenge for marketing professionals a decade ago was getting online, and transforming their mass communications-style marketing efforts into more segmented...

How to Get Local TV to Cover Your Event

By Marsha Friedman, Holding a press event is a tricky thing. It can generate great media coverage and public exposure, but you also run...

How to Grow Your Business Workshop May 10th – Hawley PA

NORTHEAST PENNSYLVANIA – How do you get more people, or the right people, to know about your business? Have you created a strategic marketing...

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